Partner networks often run on anecdotes, spreadsheets, and email -making quality, responsiveness, and reciprocity hard to see across jurisdictions. That leads to slower decisions, margin pressure, and choices hard to defend to clients or leadership.
Standardized data and shared workflows change this: PRM systematizes relationships with side-by-side comparisons, balanced give/get, and audit-ready evidence. The result: faster decisions, fewer surprises, measurable ROI.